Will being creative make them more popular? We often post about the use of QR codes (Try searching this site for more posts) and we are fans of the use of them but the popular train of thought is that Marketeers love using them but the consumer is not that engaged. Why? Well simply because…
Coca Cola is celebrating 125 years You may have noticed that the worlds biggest brand Coca Cola is celebrating 125 years. We thought we would join in. Here are our top 3 videos from the many that have been made over the years, try searching on YouTube for ‘Coca Cola Commercial’
Have to admit that the Specsavers adverts are getting funnier, hadn’t seen this on until tonight, worth 30 seconds of your time unless you have a border collie!
The new BT advert puts the consumer in control of the outcome, apparently! Thought it was quite interesting that the latest in this long line of BT adverts give you the chance to vote on the outcome. Not that original but it does help in keeping this long running series alive and seems to be…
At MW marketing we like to think we take a pragmatic, sales focused view to the advice we give to our clients. One of the influences on our approach was the inspiration behind the recent TV series phenomena ‘Mad Men’; Rosser Reeves. Rosser Reeves was a hugely successful advertising executive and pioneer of television advertising….
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