Google Keywords Magic Formula!

Disclaimer: THERE IS NO MAGIC FORMULA

As with most SEO subjects there is a lot of misinformation surrounding the percentage of keywords you should include within your website text. The video below is a good, simple explanation direct from Google, in summary:

  1. No hard and fast rules when it comes to keyword percentages
  2. It can vary by site, subject and area
  3. You should mention your keyword 2 maybe 3 times, after that it is diminishing returns
  4. Repeat the keyword to much and your in danger of doing more harm than good
  5. Make sure you have good, relevant copy and add keywords in a natural way
  6. Ask someone to read your text to double check that it does sound natural

Interested in Google Webmaster?

Learn more about how it can help your business

Came across a good article on Google Webmaster from Kiss Metrics. It is an update on a previous version and takes into account all of the recent changes and updates and how to get the most from them; including setting up your Webmaster account, the types of information available and integration with Google analytics. Google Webmaster takes a bit of time and effort but it is well worth adding your website. Below is a bit of information from Google including a nice little video that simplifies what Google Webmaster can do to help your business.

  • Find out how Google sees your site: Verified site owners can see information about how Google crawls, indexes and ranks your site
  • Analyze search data: See how many people found your site in search results, and how many people clicked on it
  • Receive alerts in your inbox: We’ll tell you if we detect that your site has malware or generates errors
  • Check who links to you: We track links from all over the web, and we’ll show you who added a link to your site
  • Tell Google about your site: Submit Sitemaps and see how many pages we added to the index

Google Talks About Search

Past, present and future.

Nice video from the Google Blog about search, how it was developed, major milestones and what the future holds. It’s interesting to see how far they have come and how quickly we have taken for granted the service that Google supplies. Well worth a watch, enjoy…

Stay Safe Online

Useful advice from Google

Google have been running a Good to Know Campaign for some time now in conjunction with The Citizen’s Advice Bureau. The campaign gives internet users all kinds of advice on data, privacy and overall surfing safety! The latest addition covers:

  • Passwords
  • Phishing
  • Malware
  • Secure sites
  • Safe networks
  • Mobile security
  • Check your Gmail account
  • Family safety
  • Shopping safety
  • Signing out of public computers
  • Google’s security tools

Take a look at the video below for more information or check out the original at Google.

HAPPY HALLOWEEN…

This is a great video from Google, we have seen lot of online Halloween tricks and treats and this is our favourite, well worth watching right until the end. Let us know if you have found something better…