Do you use Google Alerts?

There is more to Google than just search.

Although we use Google mainly for search (and it is the most popular search engine by far) Google also have a great range of other services.

We often write about Google search console and analytics etc. but today is the turn of Google Alerts. A very simple but often overlooked service, we recommend it to all our clients.

Simply visit Google alerts (you will need a Google account) and start to add the terms you would like to be alerted for. Try:

  • Company name
  • Your name
  • Competitors
  • Suppliers
  • Clients

You can also review the alert suggestions. You can then decide if you would like to get an email alert or have the alerts delivered to an RSS service such as Hey Presto whenever Google indexes a page with any of the terms you set you will find out about it instantly.

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